NRECA Social Media Presentation

As the long-time agency for several of Oklahoma's rural electric cooperatives and co-op groups, Traction recently had the privilege of joining the National Rural Electric Cooperatives Association (NRECA) in Dallas for the Touchstone Energy Regional Conference.

Admittedly, we had visions of corporate dinners and cocktails hours dancing in our heads, but it turns out our friends at the NRECA had a motive for bringing us down:

They had envisioned that we would shed some light on the worlds of new media, social media, and social networking and how their electric cooperatives might benefit from leveraging the marketing powers within.

Being moderately-to-exceptionally literate on the topic, we were happy to oblige.

The following is the light-shedding presentation that had electric cooperative managers and marketers striking Facebook and Twitter accounts left and right.

FYI - the slides that say "_blank_ in Plain English" are screenshots of videos that were embedded in the actual presentation. Unfortunately, those videos will not play in the version below. Fortunately, they are availabe at www.TractionSpeaksEnglish.com.